Creative direction, strategy and long-form YouTube production. We helped grow her channel by 120K+ subscribers in 12 months, and the channel and community we built became a major source of leads for her coaching platform.
7x growth
Our work with Bethany began in March 2024 with a trip to Paris, where we filmed her and the coaches from her women's online coaching platform, DOABL, completing the half marathon.
What started as freelance content sessions, capturing events and key moments for Bethany and the DOABL team, grew into full YouTube strategy and support. Bethany was already doing brilliantly on short-form platforms like Instagram and TikTok, so long-form felt like the natural next step.
Within the first 12 months, her channel grew by more than 120,000 subscribers and earned its first YouTube plaque.
